{"id":24,"date":"2019-01-11T16:58:06","date_gmt":"2019-01-11T16:58:06","guid":{"rendered":"http:\/\/www.emergeinteractive.com\/?page_id=24"},"modified":"2022-09-12T15:48:32","modified_gmt":"2022-09-12T23:48:32","slug":"digital-product-strategy","status":"publish","type":"page","link":"https:\/\/www.emergeagency.com\/services\/digital-product-strategy\/","title":{"rendered":"Strategy"},"content":{"rendered":"\n<div class=\"wp-block-emerge-block-emerge-hero-2019 dark hero-2019\"><figure class=\"bg-a\"><picture><img decoding=\"async\" src=\"https:\/\/www.emergeagency.com\/wp-content\/uploads\/2019\/04\/1.jpg\" alt=\"hero background\"\/><\/picture><\/figure><div class=\"container\"><div class=\"row\"><div class=\"col\">Services<h3 class=\"title\">Strategy<\/h3><p class=\"\">Unleash the potential of your digital products and services in your business. <\/p><span><\/span><\/div><\/div><\/div><\/div>\n\n\n\n<p class=\"is-style-skinny-paragraph-margin-bottom-75\">From digital transformation to incremental improvement, we navigate the complexities of delivering great digital products. We offer a depth of knowledge and experience to identify, diagnose and solve your biggest challenges and unlock untapped opportunities.<br><\/p>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-4 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading\">Business Consulting<\/h4>\n\n\n\n<p class=\"is-style-serif-16px\">From digital transformation to product development, gain the edge by identifying, evaluating and selecting where to focus, and understanding what people, processes and capabilities you will need to ensure the best outcome.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading\">Ideation and Digital Reinvention<\/h4>\n\n\n\n<p class=\"is-style-serif-16px\">Reimagine how your business innovates, operates and engages with its employees, customers, and partners. Recognizing new opportunities for improvement, uncovering challenges, identifying operational efficiency, and breaking down organizational silos.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading\">Market Research<\/h4>\n\n\n\n<p class=\"is-style-serif-16px\">Gain insight into customers, the potential of your target market, and the competitive landscape. Remove assumptions and focus on data that will inform the right strategy focus, action plan and solution to new opportunities and existing challenges.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-8 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading\">Product Strategy<\/h4>\n\n\n\n<p class=\"is-style-serif-16px\">Create a clearly defined digital product strategy, enabling new revenue opportunities, improving productivity and efficiency, with a focused plan, and set objectives that align with your businesses larger targets. A strong product strategy provides a collective purpose and shared understanding that delivers a powerful advantage, helping to work across the organization, effectively execute, measure progress and inform decision making.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading\">Investment Planning<\/h4>\n\n\n\n<p class=\"is-style-serif-16px\">Plan for success, ensure your investment in your digital product or service, the technologies, people and processes aligns with your intended outcome. Today you need to plan for each stage of the product life cycle, understand the upfront and ongoing costs and your possible return on investment.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 class=\"wp-block-heading\">Data Analysis<\/h4>\n\n\n\n<p class=\"is-style-serif-16px\">Unlock the potential of your data to drive decision-making and stronger data culture. We utilize data to identify critical insights and growth opportunities, to automate and enhance processes fueling faster and more effective business.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-emerge-block-emerge-quote white breakout-quote\"><div class=\"container\"><div class=\"row\"><div class=\"col quotation-mark\"><p class=\"\">They\u2019re thought leaders. Part of what you\u2019re buying when you hire Emerge is the fact that they\u2019re deeply engaged and experts in connecting to customers.<\/p><h6><span class=\"\">Tom Flynn<\/span><span>\u00a0<\/span><strong class=\"\">VTM Group<\/strong><\/h6><span><\/span><\/div><\/div><\/div><\/div>\n\n\n<div id=\"wide\">\n\t<div class=\"container-fluid\">\n\t\t<div class=\"our-work row\">\n\t\t\t\t\t\t\t<div class=\"block col-md\">\n\t\t\t\t\t<picture>\n\t\t\t\t\t\t<a href=\"https:\/\/www.emergeagency.com\/work\/detail\/wacom-customer-experience-design\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img src=\"https:\/\/www.emergeagency.com\/wp-content\/uploads\/2019\/02\/Wacom-Cover-960x900-2x.jpg\" alt=\"\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/picture>\n\t\t\t\t\t<div class=\"overlay\">\n\t\t\t\t\t\t<a href=\"https:\/\/www.emergeagency.com\/work\/detail\/wacom-customer-experience-design\/\" class=\"flex-row align-items-baseline \">\n\t\t\t\t\t\t\t<div class=\"-w66 flex-grow-1 flex-end\">\n\t\t\t\t\t\t\t\t<h6 class=\"title\">\n\t\t\t\t\t\t\t\t\tWacom\t\t\t\t\t\t\t\t<\/h6>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"-w33 flex-grow-1 flex-end\">\n\t\t\t\t\t\t\t\t<p class=\"subtitle\">\n\t\t\t\t\t\t\t\t\tThe Tools of Creative Possibility\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"block col-md\">\n\t\t\t\t\t<picture>\n\t\t\t\t\t\t<a href=\"https:\/\/www.emergeagency.com\/work\/detail\/cambia-health-solutions-web-application-design-development\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img src=\"https:\/\/www.emergeagency.com\/wp-content\/uploads\/2019\/02\/Cambia-Cover-960x900-2x.jpg\" alt=\"\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/picture>\n\t\t\t\t\t<div class=\"overlay\">\n\t\t\t\t\t\t<a href=\"https:\/\/www.emergeagency.com\/work\/detail\/cambia-health-solutions-web-application-design-development\/\" class=\"flex-row align-items-baseline \">\n\t\t\t\t\t\t\t<div class=\"-w66 flex-grow-1 flex-end\">\n\t\t\t\t\t\t\t\t<h6 class=\"title\">\n\t\t\t\t\t\t\t\t\tCambia Health Solutions\t\t\t\t\t\t\t\t<\/h6>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"-w33 flex-grow-1 flex-end\">\n\t\t\t\t\t\t\t\t<p class=\"subtitle\">\n\t\t\t\t\t\t\t\t\tUnderstanding Medicare\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"block col-md\">\n\t\t\t\t\t<picture>\n\t\t\t\t\t\t<a href=\"https:\/\/www.emergeagency.com\/work\/detail\/making-the-web-more-accessible-accessibility-checklist-ios-and-android-apps\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img src=\"https:\/\/www.emergeagency.com\/wp-content\/uploads\/2019\/02\/Markies-Cover-960x900-2x.jpg\" alt=\"\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/picture>\n\t\t\t\t\t<div class=\"overlay\">\n\t\t\t\t\t\t<a href=\"https:\/\/www.emergeagency.com\/work\/detail\/making-the-web-more-accessible-accessibility-checklist-ios-and-android-apps\/\" class=\"flex-row align-items-baseline \">\n\t\t\t\t\t\t\t<div class=\"-w66 flex-grow-1 flex-end\">\n\t\t\t\t\t\t\t\t<h6 class=\"title\">\n\t\t\t\t\t\t\t\t\tAccessibility Checklist iOS and Android Apps\t\t\t\t\t\t\t\t<\/h6>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"-w33 flex-grow-1 flex-end\">\n\t\t\t\t\t\t\t\t<p class=\"subtitle\">\n\t\t\t\t\t\t\t\t\tMaking the Web More Accessible\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n","protected":false},"excerpt":{"rendered":"<p>From digital transformation to incremental improvement, we navigate the complexities of delivering great digital products. We offer a depth of knowledge and experience to identify, diagnose and solve your biggest challenges and unlock untapped opportunities. Business Consulting From digital transformation to product development, gain the edge by identifying, evaluating and selecting where to focus, and [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":11,"menu_order":10,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Product Strategy, Consulting and Research for Technology Companies<\/title>\n<meta name=\"description\" content=\"From digital transformation to incremental improvement, we navigate the complexities of delivering great digital products.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.emergeagency.com\/services\/digital-product-strategy\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Product Strategy, Consulting and Research for Technology Companies\" \/>\n<meta property=\"og:description\" content=\"From digital transformation to incremental improvement, we navigate the complexities of delivering great digital products.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.emergeagency.com\/services\/digital-product-strategy\/\" \/>\n<meta property=\"og:site_name\" content=\"EMERGE | UX Agency\" \/>\n<meta property=\"article:modified_time\" content=\"2022-09-12T23:48:32+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.emergeagency.com\/wp-content\/uploads\/2019\/04\/1.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@EmergeInteract\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.emergeagency.com\/services\/digital-product-strategy\/\",\"url\":\"https:\/\/www.emergeagency.com\/services\/digital-product-strategy\/\",\"name\":\"Product Strategy, Consulting and Research for Technology Companies\",\"isPartOf\":{\"@id\":\"https:\/\/www.emergeagency.com\/#website\"},\"datePublished\":\"2019-01-11T16:58:06+00:00\",\"dateModified\":\"2022-09-12T23:48:32+00:00\",\"description\":\"From digital transformation to incremental improvement, we navigate the complexities of delivering great digital products.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.emergeagency.com\/services\/digital-product-strategy\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.emergeagency.com\/services\/digital-product-strategy\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.emergeagency.com\/services\/digital-product-strategy\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.emergeagency.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Approach\",\"item\":\"https:\/\/www.emergeagency.com\/services\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Strategy\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.emergeagency.com\/#website\",\"url\":\"https:\/\/www.emergeagency.com\/\",\"name\":\"EMERGE | UX Agency\",\"description\":\"EMERGE is a UX design agency in Portland, OR. 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