{"id":7141,"date":"2020-11-05T12:38:00","date_gmt":"2020-11-05T20:38:00","guid":{"rendered":"https:\/\/www.emergeinteractive.com\/?post_type=whitepaper&#038;p=7141"},"modified":"2020-12-17T13:19:46","modified_gmt":"2020-12-17T21:19:46","slug":"empathy-mapping-examples-covid-19","status":"publish","type":"whitepaper","link":"https:\/\/www.emergeagency.com\/whitepaper\/empathy-mapping-examples-covid-19\/","title":{"rendered":"Utilizing Empathy Mapping during Covid-19 to Understand People and Identify Problems"},"content":{"rendered":"\n<p>As COVID-19 exploded onto the national stage in the United States, our team set out to speak to healthcare workers and community members and put ourselves into their shoes. We applied a design tool called <a rel=\"noreferrer noopener\" href=\"https:\/\/www.emergeagency.com\/insights\/product-strategy\/detail\/customer-experience-empathy-map-how-to\/\" target=\"_blank\">empathy mapping<\/a> that can lead to valuable insights and help to align teams to tackle issues.&nbsp;<\/p>\n\n\n\n<p>This white paper will teach you how we conduct our empathy mapping process and walk you through the resulting insights:<\/p>\n\n\n\n<ul><li>How you can use empathy mapping to understand your customers, team members and other stakeholders<\/li><li>Guides and templates to begin your own empathy mapping process<\/li><li>Detailed examples and insights from our empathy mapping process with healthcare workers and community members<\/li><\/ul>\n\n\n\n<p><strong>Complete the form below to download the complete white paper:<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>As COVID-19 exploded onto the national stage in the United States, our team set out to speak to healthcare workers and community members and put ourselves into their shoes. We applied a design tool called empathy mapping that can lead to valuable insights and help to align teams to tackle issues.&nbsp; This white paper will [&hellip;]<\/p>\n","protected":false},"featured_media":7142,"menu_order":0,"template":"","meta":[],"categories":[5,17,20,10],"message_area_of_focus":[36],"buy_cycle":[37],"target_audience":[41],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Utilizing Empathy Mapping to Understand People and Identify Problems<\/title>\n<meta name=\"description\" content=\"Our team set out to speak to healthcare workers and community members and apply Empathy Mapping. 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