{"id":945,"date":"2011-03-09T00:00:00","date_gmt":"2011-03-09T00:00:00","guid":{"rendered":"http:\/\/www.emergeinteractive.com\/maxs-moments-and-nike-lacrosse\/"},"modified":"2019-03-01T23:40:17","modified_gmt":"2019-03-01T23:40:17","slug":"maxs-moments-and-nike-lacrosse","status":"publish","type":"post","link":"https:\/\/www.emergeagency.com\/insights\/detail\/maxs-moments-and-nike-lacrosse\/","title":{"rendered":"Max&#8217;s Moments and Nike LaCrosse"},"content":{"rendered":"<p class=\"subtitle tx-a\">\n<p>How better to engage Lacrosse fans than offering them the chance to explore Max Seibald\u2019s amazing talent an immersive 3D experience? We can\u2019t think of anything better than Nike\u2019s \u201cMax\u2019s Moments,\u201d designed specifically for Inside Lacrosse and Nike\u2019s Lacrosse Facebook page.&nbsp;<\/p>\n<p>In addition to building out the experience for Wieden + Kennedy, we worked with the amazing team at Razorfish and <a href=\"http:\/\/www.google.com\/doubleclick\/\">Google DoubleClick<\/a> to take the unusual approach of delivering the experience to Inside Lacrosse as rich media, enabling the full benefit of DoubleClick metrics, tracking, and serving. The project is a standout example of awesome and is currently featured on the front page of <a href=\"#currentLayout=layoutColumns&amp;indexDetails=15&amp;indexRange=15&amp;indexThumbnails=15&amp;indexToggle=0&amp;offsetList=0&amp;previousLayout=layoutDetails&amp;showFeatured=false&amp;filters=&amp;textSearch=&amp;area=all&amp;showPerPage=40&amp;currentPage=0&amp;sortBy=new&amp;searchEnabled=true&amp;shared=false&amp;posts=&amp;toggleClicked=false\">DoubleClick\u2019s gallery<\/a> of amazing rich media for the entire month of March.<\/p>\n<div id=\"disqus_wrapper\">\n<div id=\"disqus_thread\"><\/div>\n<p><noscript>Please enable JavaScript to view the <a href=\"http:\/\/disqus.com\/?ref_noscript\">comments powered by Disqus.<\/a><\/noscript><a href=\"http:\/\/disqus.com\" class=\"dsq-brlink\">comments powered by <span class=\"logo-disqus\">Disqus<\/span><\/a><script>if((window.location.href.indexOf(\"erik\") != -1) || (window.location.href.indexOf(\"lvh.me\") != -1) || (window.location.href.indexOf(\"empirestaging\") != -1) || (window.location.href.indexOf(\"emergebeta\") != -1)){ var disqus_shortname = 'emerge2013erik'; }else{var disqus_shortname = 'emergeinteractiveproduction'}var disqus_config = function () {this.page.identifier = 1393;};(function() {var dsq = document.createElement('script'); dsq.type = 'text\/javascript'; dsq.async = true;dsq.src = '\/\/' + disqus_shortname + '.disqus.com\/embed.js';(document.getElementsByTagName('head')[0] || document.getElementsByTagName('body')[0]).appendChild(dsq);})();<\/script><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>How better to engage Lacrosse fans than offering them the chance to explore Max Seibald\u2019s amazing talent an immersive 3D experience? We can\u2019t think of anything better than Nike\u2019s \u201cMax\u2019s Moments,\u201d designed specifically for Inside Lacrosse and Nike\u2019s Lacrosse Facebook page.&nbsp; In addition to building out the experience for Wieden + Kennedy, we worked with [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3359,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"message_area_of_focus":[],"buy_cycle":[],"target_audience":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Max&#039;s Moments and Nike LaCrosse<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.emergeagency.com\/insights\/detail\/maxs-moments-and-nike-lacrosse\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Max&#039;s Moments and Nike LaCrosse\" \/>\n<meta property=\"og:description\" content=\"How better to engage Lacrosse fans than offering them the chance to explore Max Seibald\u2019s amazing talent an immersive 3D experience? 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