{"version":"1.0","provider_name":"EMERGE | UX Agency","provider_url":"https:\/\/www.emergeagency.com","author_name":"Emerge","author_url":"https:\/\/www.emergeagency.com\/author\/emerge\/","title":"Jon Hensley w\/ Chad McAllister from The Everyday Innovator: How To Create and Share Product Vision","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"yEY8stfQPE\"><a href=\"https:\/\/www.emergeagency.com\/insights\/detail\/everyday-innovator-with-jon-hensley\/\">Jon Hensley w\/ Chad McAllister from The Everyday Innovator: How To Create and Share Product Vision<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.emergeagency.com\/insights\/detail\/everyday-innovator-with-jon-hensley\/embed\/#?secret=yEY8stfQPE\" width=\"600\" height=\"338\" title=\"&#8220;Jon Hensley w\/ Chad McAllister from The Everyday Innovator: How To Create and Share Product Vision&#8221; &#8212; EMERGE | UX Agency\" data-secret=\"yEY8stfQPE\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/*! This file is auto-generated *\/\n!function(c,d){\"use strict\";var e=!1,o=!1;if(d.querySelector)if(c.addEventListener)e=!0;if(c.wp=c.wp||{},c.wp.receiveEmbedMessage);else if(c.wp.receiveEmbedMessage=function(e){var t=e.data;if(!t);else if(!(t.secret||t.message||t.value));else if(\/[^a-zA-Z0-9]\/.test(t.secret));else{for(var r,s,a,i=d.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),n=d.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),o=new RegExp(\"^https?:$\",\"i\"),l=0;l<n.length;l++)n[l].style.display=\"none\";for(l=0;l<i.length;l++)if(r=i[l],e.source!==r.contentWindow);else{if(r.removeAttribute(\"style\"),\"height\"===t.message){if(1e3<(s=parseInt(t.value,10)))s=1e3;else if(~~s<200)s=200;r.height=s}if(\"link\"===t.message)if(s=d.createElement(\"a\"),a=d.createElement(\"a\"),s.href=r.getAttribute(\"src\"),a.href=t.value,!o.test(a.protocol));else if(a.host===s.host)if(d.activeElement===r)c.top.location.href=t.value}}},e)c.addEventListener(\"message\",c.wp.receiveEmbedMessage,!1),d.addEventListener(\"DOMContentLoaded\",t,!1),c.addEventListener(\"load\",t,!1);function t(){if(o);else{o=!0;for(var e,t,r,s=-1!==navigator.appVersion.indexOf(\"MSIE 10\"),a=!!navigator.userAgent.match(\/Trident.*rv:11\\.\/),i=d.querySelectorAll(\"iframe.wp-embedded-content\"),n=0;n<i.length;n++){if(!(r=(t=i[n]).getAttribute(\"data-secret\")))r=Math.random().toString(36).substr(2,10),t.src+=\"#?secret=\"+r,t.setAttribute(\"data-secret\",r);if(s||a)(e=t.cloneNode(!0)).removeAttribute(\"security\"),t.parentNode.replaceChild(e,t);t.contentWindow.postMessage({message:\"ready\",secret:r},\"*\")}}}}(window,document);\n<\/script>\n","thumbnail_url":"https:\/\/www.emergeagency.com\/wp-content\/uploads\/2018\/10\/TW-Everyday_Innovator_Quote_1.jpg","thumbnail_width":1226,"thumbnail_height":493,"description":"From The Everyday Innovator: Creating products customers love feels like juggling a whole lot of balls at one time. It can be chaotic. It\u2019s also a good bet that people on your product team, and most certainly in your organization outside the core team, have different understandings of what the product is about. It\u2019s a real challenge to keep everyone on the same page.The tool that brings order to the chaos is vision. The product vision is like the guiding northern light for the product team, keeping everyone moving in the same direction. It is the responsibility of the product manager to create and share the product vision.Yet, it is not easily done. Very few great product vision examples exist. Thankfully for us, [Jon] knows how to create product vision and has done so many times. [His] expertise is from driving innovation through design thinking from his work designing hundreds of digital experiences with organizations in a variety of industries.Take a listen to his thoughts here!"}